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Our favourite video of the day – Sydney Harbour Bridge

If you live in Sydney or have ever visited you know how imposing the Sydney Harbour Bridge is. This wonderful Screen Australia historical film documents the construction of one of the world’s great landmarks in its various stages, and provides a fascinating glimpse of life around Sydney Harbour and Circular Quay in the twenties and thirties.
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Simply the Best Safety Campaign Video…EVER!

Death by PowerPoint: 3D animation breaks the mold When the Victorian rail animation ‘Dumb Ways to Die’ exploded onto the social media scene last November, the extent of its success was a surprise in the ad world. Exasperated by the rail safety message not getting through, Melbourne’s Metro Trains commissioned the making of a 3D animated video to pu
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70 Awesome Low-Cost or Free Web-Based Tools for your business or not for profit

The number of low-cost or free, web-based resources and tools available today is astounding. Many professionals are overwhelmed by the all choices – and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to you in coming years. We at Digital Guerilla do our best to stay o
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5 Real Good Reasons to Revamp Your Website

If only our websites had expiry dates like food it would be so much easier to know when to throw out the old and start afresh. There are a number of things that can get stale about a website – and numerous reasons why every organisation should consider revamping their site at least every two years.   What does a stale website say about your bu
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Pinterest: Fantastic FREE eBook: How to Use Pinterest for Business

Learn how to increase traffic, leads and sales by reaching more than 11 million people on Pinterest. Pinterest isn’t just another social media network. What appears to be the fastest-growing social media site ever has become a huge traffic referral (arguably, more powerful than Google+) for all businesses. An increasing number of companies ar
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$8bn – UK Digital Ad Spend in 2012 is heartening to us all!

More than £5.4bn (AUD $8bn) was spent last year on advertising on digital platforms such as the internet and mobile phones, new figures have revealed. Despite the tough economic conditions in 2012, the UK’s digital ad spend was up 12.5%. There was strong growth in online social media advertising – it grew 24% to £328.4m. In the last thr
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INFOGRAPHIC – Pinterest, Facebook, Twitter, YouTube – All the Facts & Figures from 2012

Well it’s that time of year again, when all the clever marketing and tech geeks get together and create pretty pictures stuffed full of amazing facts and figures to drop our jaws in amazement and get us all excited about the brave new future!!! Here’s a really nice round up of all the years interesting Social Media Stats and Facts for 2
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Some Top Tips for Social Media Marketing Strategy

    Using Social Media to promote your business can be fraught with challenges. How do you know which platform to use? How do measure success and ROI? How do you get traction with your followers? Notwithstanding, maintaining a social media presence is fast becoming a necessity for businesses to remain competitive. We got Tom Voirol, instr
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Top Five Landing Page Metrics You Need to Know…

Analytics matter but not every marketer knows where to start – especially when it comes to landing page analytics. In this infographic, outlined are five critical analytics you should know when assessing your landing page optimization performance. Also added are cadditional best practices to improve these key metrics and industry benchmarks. What a
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17 Digital and Social Media Tools For Making Awesome Client Presentations

17 Tools For Making Awesome Client Presentations With thanks to Digital Guerilla Sydney and Vandelay Designs Ask five designers how they handle client design presentations and you’ll get five different answers. Some like to do their presentations in person, accompanying their designs with printouts detailing specific highlights. Others prefer utili
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